Sometimes I’ll see a press release or a pitch that is so distasteful, so crass, that my jaw drops and I’m rendered speechless.
This is one of those times.
(Link from the Bad Pitch Blog)
Archive for the 'PR Practice' Category
The most distasteful thing I’ve read in a long time
Published by October 29th, 2008 in PR Disasters, PR Practice and Public Relations. 0 CommentsOffice survival kit: PortableApps
Published by May 26th, 2008 in PR Practice, Personal Productivity, Technology and Workplace. 0 CommentsYou probably have one or two USB drives floating around. Although these were fairly expensive little gadgets in the recent past, now they’ve become common promotional giveaways and one or two GB drives can be had for less than the cost of a few drinks at the bar.
Most people use these to transfer files […]
Are you (or your clients) ready to give up control?
Published by April 29th, 2007 in PR Practice, Public Relations, Social Media, Social Networking, Web/Internet and Weblogs. 2 CommentsAs clients begin to learn more about social media, they’re going to want to learn more about how they can implement technologies like blogs, podcasts and social networks in their PR and marketing plans. The biggest stumbling block, of course, is controlling the message. When a company issues a press release, it’s all there in […]
Sony PR “blackballs” video game blog over leaked story
Published by March 1st, 2007 in Journalism, PR Practice, Technology, Web/Internet and Weblogs. 0 CommentsWhile public relations pros can influence what journalists report, and certainly serve as an information resource, they don’t dictate what reporters can and cannot write about. It’s usually inevitable that someone, somewhere, is going to write a story that’s perceived as “less than flattering” or even damaging to your organization or client, especially if that […]
It’s not time to kill the press release yet
Published by January 21st, 2007 in PR Practice, PR in the Media, Public Relations, RSS, Social Networking, Technology, Web 2.0, Web/Internet, Weblogs and Writing. 1 CommentI had to groan a bit when I read Robert Scoble’s recent comments (agreeing with similar comments made by Stowe Boyd) about the need to get rid of the press release as a mechanism for distributing information. Scoble is one of my favorite daily reads, but I think he’s off when he suggests press releases […]
MS Word “track changes” embarrassments
Published by January 12th, 2007 in PR Practice, Technology and Writing. 0 Comments“Track changes” is a feature in Microsoft Word that allows multiple authors to collaborate on a document and see what each person has contributed or changed. However, if such a document is sent before the tracked changes are accepted or deleted, readers will be able to see what was removed. In some cases, this can […]
Twenty media relations tips from twenty journalists
Published by January 9th, 2007 in Journalism, PR Practice and Public Relations. 0 CommentsI’ve said it before and I’ve said it again- I love it when journalists talk about what kinds of PR folks they enjoy working with. It’s like drinking at the source of the information river. That being said, the terrific Into PR blog pointed me in the direction of this post over at Valleywag, which […]
Why should Microsoft and Edelman be held at fault in laptop “scandal?”
Published by December 29th, 2006 in Marketing Events, PCs, PR Practice, Public Relations, Technology, Web/Internet and Weblogs. 2 CommentsApparently Microsoft and Edelman recently sent out fully-loaded laptops running Windows Vista to a handful of influential bloggers, and it appears some people think such practices are highly unethical. Initially Microsoft encouraged the bloggers to give the machine away, send it back, or keep it after they finished reviewing it. Now it appears the machines […]
Seth Porges at CrunchGear has put together a list of PR errors that really piss him off. (Hat tip: Shel Holtz) Unfortunately it seems like I read about such errors fairly frequently, so I’m guessing these are pretty common.
One thing I noticed he’s included is "Never Cold-Call Me At My Desk." It seems like […]
Is Sony guilty of astroturfing with PSP “fan” site?
Published by December 11th, 2006 in Marketing Events, PR Practice and Technology. 0 CommentsI came across a site today called "all i want for xmas is a psp." The PSP, or "PlayStation Portable," is Sony’s handheld video game system. Here’s the scoop on the site, according to the supposed proprietors:
i (charlie) have a psp. my friend jeremy does not. but he wants one this year for […]
