Archive for the 'Podcasting' Category

Indie podcasts face monetization and other challenges

BusinessWeek online examines the revenue-generating possibilities of podcasts, and finds independent podcasters aren’t exactly rolling in dough. I think there are a few limiting factors that contribute to this issue; Namely, there is no AdSense equivalent for podcasters. I know plenty of bloggers who make a couple hundred dollars a month (on the low end) […]

Social Media 2007 in Chicago

Is anybody else going to this? If you’re coming in from out of town, drop me a line. I’d be happy to grab a post-conference bite or drink and talk shop.

Five tips for landing an internship

The New Year usually signifies the start of the “second
semester” at most universities and with the new semester come thoughts of
planning for summer internships. I regret I only had one internship while I was
in college, although that single internship prepared me more for “real world”
employment than five years of classroom learning. It also led directly […]

PR is not dying, it’s changing for the better

In the last couple of years there has been discussion about whether new media tools like blogging, podcasting and wikis have make public relations irrelevant, and indeed, if the PR industry is slowly "dying" as a result.Giovanni Rodriguez lays out some challenges facing the PR industry and why, ultimately, the "new media" tools that have […]

Internet is most important tool when deciding what car to buy

Forget newspapers, magazines or television; When it comes to purchasing a new vehicle for the first time, the Internet is the most important source of information, according to a study by the Polk Center for Automotive Studies. From the press release:
Out of considered mass media outlets,
thirty-five percent of first-time vehicle buyers consider the Internet
to be […]

Are The 15 Minutes Up for Podcasting?

Steve Rubel posted a link to a CNBC poll that seems to indicate most people feel podcasting is nothing but a fad, and it got me thinking.
I’ve mentioned before that I’m a huge fan of podcasting, and I still am… Kind of.
When podcasting first started, I thought it was the most incredible thing ever. Niche […]

Will Portable Video Make an Impact?

I’ve got to admit, I’m fairly astounded by all of the media coverage of the new iPod and its video-playing capabilities. While I do think the new iPod is cool, it’s far from revolutionary- There have been hard-drive based portable video devices on the market for years. The interesting side-effect of the new iPod announcement […]

Yahoo’s New Podcast Search

Yahoo’s new podcast search area (via Scobleizer) is very cool- Perhaps the best I’ve used. Well organized, good use of tags, and very fast. Finding podcasts is much faster and easier compared to iTunes (for me, at least), but users are still given the option of using the iTunes jukebox. Yahoo! hit this one on […]

Will “Pro” Podcasters Edge Out Hobbyists?

CNN recently added a new "Podcasting" page that offers their podcast feeds and explains how to subscribe to them. Of course, CNN is just one of many professional broadcasters now offering their audio via downloadable podcast. Some, like Jim Rome and Rush Limbaugh’s podcasts, require a subscription. CNN’s is completely free, and is updated twice […]

Blogging Will Not Replace Traditional PR Efforts

Shel Holtz wrote an outstanding post about calls to replace more "traditional" public relations efforts with blogs. Blogs will continue to play an increasingly large role in public relations efforts, but are not a "be all, end all" tool. Rather, they are an additional (and very useful) part of any PR professional’s toolbox. The same […]




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