Archive for the 'Advertising' Category

“Traditional” reality too boring? Five mind-blowing applications of augmented reality

In William Gibson’s 2007 novel Spook Country, artist/programmers create massive virtual art exhibits tied to real-world locations. These “installments” are only visible through GPS-enabled visors that access the data via the Internet and then display the information to the wearer. One artist places virtual bodies at sites where historical figures were murdered or committed suicide; [...]

Creepy Palm Pre ads are… A raging success?

I was somewhat relieved to find out that I wasn’t the only one who would describe the Palm Pre commercials as odd, but neither did I think others would describe feelings of “happiness” and “inspiration” when viewing them. Surprise, surprise:
A nationwide study of 305 viewers looked at response to the new Palm Pre ads. While [...]




Subscribe to erictatro.com

About

You are currently browsing the eric tatro dot com weblog archives for the Advertising category.

Longer entries are truncated. Click the headline of an entry to read it in its entirety.


View Eric Tatro's profile on LinkedIn

follow erictatro at http://twitter.com