One of the first baby steps many organizations take into social media is monitoring for their brand online. In many cases, once they learn what people are saying about them, they take a big interest in becoming part of the conversation.
When you’re new to the social media scene, the number of sites you need to monitor may feel overwhelming. Fortunately, Mashable has a great post about free tools that will have anyone up and running with online reputation monitoring on blogs, blog comments, Twitter, message boards, and more. Definitely worth a look!
Thanks for the link. I am going to spend some time reviewing these tools this week.
Let me know how they work out for you, or if you find any other good methods!