Do we need a new way to “spray thoughts across the web?”

Today Six Apart announced the release of its “Blog It” application for Facebook, which allows you write a post within Facebook and then broadcast it to up to ten different blog and mini-blog services. And the more that I think about it, this just seems a bit like backwards thinking. If we lived in an era without RSS or social aggregators like FriendFeed, then I could see how this would come in handy. But there isn’t a need for new ways to post the same information across all kinds of similar services – there’s a need to consolidate all of this information in one place. Facebook does this to a large extent (despite being walled off), and with widgets most blogs can do this, as well.

Blog It would be very cool if it allowed you display all of your information on one page as well as update it all from one page, which would in essence “eliminate the middle man” of the various social media sites and make it extremely convenient and less time consuming for users to update and display their info. I can’t imagine the Twitters, YouTubes and Wordpresses of the world would be too pleased with this service, but really, it’s only a matter of time, isn’t it?

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