Weekday newspaper circulations have fallen 2.1 percent in the last six-month reporting period, and Sunday circulation fell 3.1 percent. Not surprisingly, more people are turning to reading online newspaper sites: Online readership of newspaper sites continues to grow. The NAA pointed to recently released data from Nielsen//NetRatings showing a 5.3 percent increase in the number [...]
Archive for April, 2007
Newspaper circulations continue to fall, online readership is up
Published by April 30th, 2007 in Journalism, Mass Media and Web/Internet. 0 CommentsAre you (or your clients) ready to give up control?
Published by April 29th, 2007 in PR Practice, Public Relations, Social Media, Social Networking, Web/Internet and Weblogs. 2 CommentsAs clients begin to learn more about social media, they’re going to want to learn more about how they can implement technologies like blogs, podcasts and social networks in their PR and marketing plans. The biggest stumbling block, of course, is controlling the message. When a company issues a press release, it’s all there in [...]
Best explanation of RSS I’ve ever seen
Published by April 25th, 2007 in RSS, Technology, Web 2.0, Web/Internet and Weblogs. 0 CommentsEven better: It’s a video! I’ve tried to explain the usefulness of RSS (aka: “The new, fast way to read news and blogs”) to people unfamiliar with the concept, but usually end up mired in technical geek speak. From here on out, I’ll just ask them to take a look at this. (H/T: Open Culture)
Sometimes you’ve just gotta kick ‘em out of the nest
Published by April 24th, 2007 in Workplace. 0 CommentsI found this article a bit disturbing. It’s the attack of the HELICOPTER PARENTS: At Weber Shandwick, a global public relations firm, a father recently called the company to inquire about how his son could apply for its Atlanta internship program. “I was very surprised. I answered my phone, and he said he had a [...]
E-mail: Use with caution
Published by April 23rd, 2007 in Technology, Web/Internet and Writing. 0 CommentsSFGate features an article about the perils of e-mail, including all of those lovely real-life examples we can learn so much from, including the misdirected love letter and accidentally sending the same message multiple times. They also give a handy list of guidelines for using e-mail. This is my favorite, which really applies in today’s [...]
Apparently I’m a proud D-List blogger: The Low Authority Group [D-List Bloggers] (3-9 blogs linking in the last 6 months) The average blog age (the number of days that the blog has been in existence) is about 228 days, which shows a real commitment to blogging. However, bloggers of this type average only 12 posts [...]
There’s a chance to slip up around every corner
Published by April 17th, 2007 in New Media, Social Networking, Web 2.0 and Weblogs. 0 CommentsA world where reputations are destroyed with a slip of the tongue is a very perilous world, indeed. Twenty years ago one could make a remark in bad taste on television, or the radio or even in print and chances are, unless it was remarkably offensive, it would go largely unnoticed. Even then, the opportunity [...]
Apple’s gotta be loving this story: “At point blank range an AK-47 round is devastating and has a decent chance of passing through the Interceptor body armor vests used by Army soldiers, but the iPod apparently slowed the bullet enough to be stopped completely by Garrad’s vest. From the picture, it appears that the iPod [...]
Indie podcasts face monetization and other challenges
Published by April 4th, 2007 in Podcasting, Web 2.0 and Web/Internet. 0 CommentsBusinessWeek online examines the revenue-generating possibilities of podcasts, and finds independent podcasters aren’t exactly rolling in dough. I think there are a few limiting factors that contribute to this issue; Namely, there is no AdSense equivalent for podcasters. I know plenty of bloggers who make a couple hundred dollars a month (on the low end) [...]
