Archive for October, 2005

NBA Image Improvement Initiatives Necessary

Let’s face it, the NBA’s image has taken a few hits recently.
Even non-sports fans remember the high-profile Kobe Bryant sexual assault trial. Even worse for the league was the Detroit Pistons/Indiana Pacers brawl in which several of Indiana’s players charged into the stands and assaulted fans. Additionally, Dallas Mavericks owner Mark Cuban reports that some […]

Superbowl XL Media Relations

I finally got word this week that I’m going to be a "media relations volunteer" for Superbowl XL, which takes place this February in Detroit. I’m still not sure what my exact responsibilities will be, which will be revealed to me at a training seminar next month. Nonetheless, I’m excited to at least be a […]

Will Portable Video Make an Impact?

I’ve got to admit, I’m fairly astounded by all of the media coverage of the new iPod and its video-playing capabilities. While I do think the new iPod is cool, it’s far from revolutionary- There have been hard-drive based portable video devices on the market for years. The interesting side-effect of the new iPod announcement […]

Yahoo’s New Podcast Search

Yahoo’s new podcast search area (via Scobleizer) is very cool- Perhaps the best I’ve used. Well organized, good use of tags, and very fast. Finding podcasts is much faster and easier compared to iTunes (for me, at least), but users are still given the option of using the iTunes jukebox. Yahoo! hit this one on […]

Serenity’s Blog-Centric PR Campaign

I’ll admit, I was one of the people who was intrigued with the blog chatter surrounding the recently released film Serenity, which is based on the cancelled TV show Firefly. MediaPost Publications (via Movie Marketing Madness) has a very interesting post about the PR campaign, which involved bloggers on an unprecidented scale.
Serenity is the […]

Something Interesting This Way Comes…

Microsoft is heavily incorporating RSS into its next operating system, Windows Vista. Weblogs, Inc., a popular blog network, has been purchased by AOL. Google has launched blog search and newsreader tools.
Once the heavyweights begin making serious moves into a space, you know it’s for real and it’s not going away. Considering the amount of […]




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