CNN recently added a new "Podcasting" page that offers their podcast feeds and explains how to subscribe to them. Of course, CNN is just one of many professional broadcasters now offering their audio via downloadable podcast. Some, like Jim Rome and Rush Limbaugh’s podcasts, require a subscription. CNN’s is completely free, and is updated twice [...]
Archive for June, 2005
Blogging Will Not Replace Traditional PR Efforts
Published by June 27th, 2005 in Podcasting, Public Relations, Web/Internet and Weblogs. 0 CommentsShel Holtz wrote an outstanding post about calls to replace more "traditional" public relations efforts with blogs. Blogs will continue to play an increasingly large role in public relations efforts, but are not a "be all, end all" tool. Rather, they are an additional (and very useful) part of any PR professional’s toolbox. The same [...]
When Good Marketing Stunts Go (Possibly) Wrong
Published by June 24th, 2005 in Marketing Events. 0 CommentsJuice company Snapple thought it would be fun to promote their new line of frozen treats by breaking the Guinness Book record for the world’s largest popsicle- A popsicle that would weigh in at 17.5 tons and measure 25 feet tall. It sounds like a fun, straightforward stunt. Unfortunately, Snapple underestimated the hot New York [...]
Formula One (F1) racing has long faced decreasing interest in the United States, despite being very popular world-wide. You would think that in the face of this situation, every possible effort would be taken to ensure Formula One events go off as well as possible in the U.S., right?
I can imagine that Formula One [...]
Walt Disney World Appropriately Responds to Child’s Death
Published by June 15th, 2005 in Crisis Communication. 0 CommentsOn Monday, 4-year-old Daudi Bamuwamye died after becoming unconscious while riding Walt Disney World’s "Mission: Space" attraction. This death was not the consequence of mechanical or operator error, however, and thus remains a mystery. An autopsy found "no signs of trauma and no medical issues," according to the local sheriff’s office. The ride also appears [...]
Are Collaborative Blogging and Podcasting The Wave of the Future?
Published by June 13th, 2005 in Weblogs. 2 CommentsWeblog networks have existed for some time, usually featuring a variety of blogs that each focus on a topic and are all loosely linked together. Today’s Washington Times features an article on "the world’s first blog channel," assembled by Duct Tape Marketing’s John Jantsch. According to the Duct Tape Marketing Weblog…
The Blog Channel is the [...]
Slashdot reports that the CEO of Quark, Inc., Kamar Aulakh, has resigned. Quark was largely responsible for a desktop publishing revolution with the release of QuarkXpress in 1987. Since then, QuarkXpress has dominated the desktop publishing market.
Quark also has a bad reputation for treating customers very poorly and imposing elaborate measures to prevent piracy of [...]
Is Tom Cruise Committing Career Suicide?
Published by June 8th, 2005 in Public Relations. 0 CommentsI’ll be the first to admit that I have no experience and very little knowledge about the world of celebrity publicity and PR. However, I do know that celebrities are brands. In order to keep making money, PR professionals must make sure that the
public, who support "brand name" products, have a positive impression
of the brand [...]
Steve Jobs announced today that Apple will be abandoning the PowerPC chip architecture in favor of Intel’s x86 chips, most notably featuring the Pentium line of processors. Jobs revealed that Apple has had an Intel-compatible version of OS X in the wings for five years, long rumored to be code-named "Marklar." Next year should see [...]
I’m a fan of Jim Rome, sports radio and talk show personality. In fact, I listen to his show as often as I can. Unfortunately, I’m unable to catch it every day, and I’d need a subscription to Streamlink to listen to the episodes I miss.
Imagine my surprise when, on today’s show, Rome announced that [...]
